palazzo fendi omotesando modernizes traditional roman structure and arches in tokyo

February 19, 2023 by No Comments

Echoing Fendi’s headquarters in Rome

 

Palazzo Fendi Omotesando, one of many largest flagship shops in Japan, opened its glass doorways to the general public on February eleventh, bringing over the traditional Roman architectural design from the onset. Historic arches present in The Everlasting Metropolis seem on the outside of the Palazzo Fendi in Tokyo, harking back to the Italian luxurious home’s headquarters at Palazzo della Civiltà Italiana (Sq. Colosseum). Reasonably than travertine-built sloping designs, the arches of Palazzo Fendi Omotesando are lined with heat lighting that follows the vaulted form.

 

The curved lights lure in consideration drawn from the usage of rectangular metal planes that carpet the perimeters of the outside. A big ‘FENDI’ signal tops the boxy steel-and-glass retail constructing, looming over Tokyo with its inviting ambiance and modern design. Recognizing the celebrity of Tokyo for being a lights-infused metropolis, Fendi trails behind town’s design cues, and even amplifies it, because the metal mirrors what it sees across the neighborhood.

palazzo fendi omotesando
photographs courtesy of Fendi

 

 

Palazzo Fendi Omotesando in Roman trend

 

The three flooring inside Palazzo Fendi Omotesando act as showrooms to show the Italian luxurious home’s collections whereas proudly fostering and spotlighting Italian design. The primary flooring presents iconic girls’s leather-based items and youngsters’s collections, whereas the second flooring presents girls’s footwear and clothes, in addition to the house decor of Fendi Casa, every with a special ambiance. Taking place the steps and into the basement flooring, the lads’s assortment is enveloped in a completely curated, luxurious area.

 

palazzo fendi omotesando
the primary flooring presents girls’s leather-based items and youngsters’s collections

 

 

The Italian and Roman really feel seamlessly penetrates the inside. Capraia-looking marble decorates partitions and flooring to try to usher the guests into an Italian setting whereas being in Tokyo. Visible concord seems by way of the pillars and slabs of travertine-like that sync properly with the marble. To hark again to the Japanese ceramics custom, the Kintsugi fashion of rebuilding damaged objects with gold exhibits up in a single part the place the partitions and flooring are clad with gold-accented marble. 

 

For Fendi, the palazzo in Japan provides a chic area that reinterprets the traditional structure of Rome, the birthplace of the model, in a contemporary and concrete means. The boutique at Palazzo Fendi Omotesando brims with the Maison’s newest collections, iconic kinds, and a spread of in-store premium companies, and every space is uniquely designed with gold and splendid ornamental accents, coupled with Fendi’s authentic shade palette.

 

palazzo fendi omotesando
Palazzo Fendi Omotesando opened its doorways to the general public on February eleventh

palazzo fendi omotesando modernizes classic roman architecture and arches in tokyo
the outside design echoes Fendi’s headquarters at Palazzo della Civiltà Italiana

palazzo fendi omotesando
Fendi celebrates the boutique’s opening with a 3D billboard

 

 

mission information:

 

identify: Palazzo Fendi Omotesando

model: Fendi

location: 5-9-13, Jingumae, Shibuya-ku, Tokyo in Japan

matthew burgos | designboom

feb 14, 2023

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